AdStar Inc. Profile

AdStar, Inc.

provides e-commerce transaction software and services for the advertising and publishing industries primarily in the United States.

It offers AdStar e-business application suite that enables print and online publications to electronically receive classified advertising copy using the Internet as the communication channel.

The e-business application suite offers four primary products, professional software, ASP Web site technology, XML Gateway, and credit card processing.

Professional software applications accept transmissions from classified advertising agencies and corporations using Web-based technology.

ASP Web site technology offers visitors to a newspaper’s Web page, the opportunity to buy classified ads, for both the print and/or online editions of the newspaper on a 24/7 basis.

XML Gateway technology enables third parties, internal newspaper applications, and Web publishers to facilitate the processing of classified advertising.

The company’s application suite also offers credit card processing services to newspapers for use in phone rooms accepting classified ads, subscription departments, or for any other transaction that requires a credit card.

It has strategic relationship with Tribune Company; Knight-Ridder, Inc.; CareerBuilder, L.

L.C.; and Media News Group.

The company is headquartered in Marina del Rey, California.




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